Graphic

PUMA Campaign

 

 

 

 

PUMA Printmaking bag for PUMA Campaign
Photography by: Tyler Blankenship

 

Concept

PUMA was an advertisement created for ESPN magazine. Active shots of winning players from four different sports, wearing PUMA shows that not only average people wear the brand, but amazing athletes do as well. Each of these players has accomplished great awards, and it is crucial to point out who they are, what team they play for, and their winning achievements.

 

Fonts

Bebas

Helvetica

Helvetica Neue Condensed Bold

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